Santa Cruz Works

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When CEO Works Was Assimilated

The Santa Cruz community had been buzzing with anticipation for what turned out to be a truly transformative event. The traditional monthly CEO Works underwent a contemporary, AI-infused transformation aka Borg assimilation. This unique event welcomed a diverse crowd, spotlighting AI tools, those cutting-edge digital assistants that are revolutionizing businesses across the nation. The lineup of speakers was nothing short of extraordinary, providing a wealth of learning opportunities. Drew Meyer of Amazon took the stage to discuss how generative AI apps were reshaping customer engagement and influencing technological development. David Dennis from Microsoft offered a deep dive into practical AI applications in business, shedding light on their roles in automation, insights, decision-making, and as a catalyst for innovation and growth. The event was brilliantly concluded by Mark Willaman from Newsworthy.AI, who shared insights into his revolutionary approach to PR distribution, and generously offered attendees free credits to experience the platform firsthand.

The videos below feature discussions on the latest developments in artificial intelligence (AI) and its applications in different industries. The speakers highlighted the importance of compute power and access to massive datasets in training AI models, and how foundational models are changing the game. They showcased some of Amazon's AI-powered products and services, such as Alexa and Amazon CodeGuru, and emphasized the democratization of AI.

Another topic discussed was the use of AI in content creation, such as articles, music lyrics, and graphics, to drive productivity and innovation in businesses. The speakers provided examples of how AI can be used in different aspects of business, such as marketing and promotion. They also highlighted the potential legal and ethical considerations that must be addressed, as the AI can create unique products and content that may be copyrighted.

The speakers also discussed the challenges and frustrations of writing and distributing press releases and introduced the use of AI and blockchain technology to address these issues. They emphasized the importance of press releases as a marketing tool for businesses and highlighted the potential benefits of using Newsworthy for press release distribution.

Overall, the event provided insights into the latest AI developments and their implications for businesses. It highlighted the importance of compute power, access to massive datasets, and specialized models in building AI applications. It also showcased how AI could be used to automate content creation and provide companies with more efficient ways to generate written content. However, as with any new technology, there are potential legal and ethical considerations that will need to be addressed.

Apologies

Our sincere apologies for the poor video and audio. We made a very last minute decision to record this via Zoom. Note to Self: don’t ever do that again! PS. Mark Willaman’s presentation will be added soon!